An In-Depth Talk with the Author of 'The End of Overeating'
Each time you turn around your box of cereal to read the nutrition label, you have Dr. David Kessler to thank. When your orange juice carton says "fresh," you can trust that it wasn't made from concentrate, thanks to Dr. Kessler. And now, when you open a restaurant menu and see those endless pages of fat-, sugar- and salt-laden concoctions, you can also thank him.
Kessler isn't responsible for the recipes at chain restaurants, and if he had his way, you'd know straight-away exactly what's in them. But thanks to his new book, "The End of Overeating," you know that restaurants are not fighting fairly when it comes to those over-the-top creations. And, after reading the book, you'll know how to fight back.
As a doctor, researcher and former commissioner of the United States Food and Drug Administration, Kessler knew there were certain foods are irresistible to different people.
We can all think of a food that, as the Pringles jingle goes, "once you pop, you can't stop."
For one of his patients, it's M&M's. This man is a journalist who has covered some of the most dangerous conflicts on Earth, and he breaks out into a sweat and falls to his knees at the site of melt-in-your-mouth chocolate candies.
Kessler discovered that there is a biological reason that we're compelled to overeat cheese fries but not celery: Foods high in sugar, fat and salt alter our brains' chemistry.
Restaurants and processed food companies know this, and they use the most advanced technology at their disposal to make food fattier, more sugary and saltier--and easier to eat, or "hyperpalatable" as Kessler calls it.
A mere 15 percent of us are impervious to the slick marketing and souped-up food. The rest of us (70 million, said Kessler during our 45-minute in-depth phone interview), lose control in the face of highly palatable foods, are unable to resist certain foods, have a hard time stopping once we've started eating, and have a preoccupation with food.
Kessler--who served as FDA chief under both President George H.W. Bush and President Bill Clinton--is among that larger group, and though the book doesn't delve deeply into his personal journey, broke the cycle of uncontrollable eating. The journey ends with him learning to love Spinning, but it begins with an episode of "Oprah," and soon one of the nation's top health experts is diving in dumpsters behind chain eateries.
According to the Washington Post: "The ingredient labels gave Kessler information the restaurant chain declined to provide when he asked for it. At the FDA, Kessler pushed through nutritional labels on foods sold through retail outlets but stopped short of requiring the same for restaurants. Yet if suppliers ship across state lines, as suppliers for Chili's do, the ingredients must be printed on the box. That is what led Kessler, one of the nation's leading public health figures, to hang around dumpsters across California."
As I told Dr. Kessler during our interview, he and SparkPeople are on the same team. We're both trying to educate people about their health and empowering them to make smart choices.
Listen to our audio interview:
It is a little long, so let it play while you go about your business on SparkPeople and elsewhere on the Internet. There was just too much good info to cut it short!
Coach Dean also read the book, and he plans to review it soon.
What do you think about Dr. Kessler's findings? What are your own trigger foods?
Will you try to avoid "hyper-palatable" foods now that you know the power they can have over you?
Have you read "The End of Overeating"? Will you?
Kessler isn't responsible for the recipes at chain restaurants, and if he had his way, you'd know straight-away exactly what's in them. But thanks to his new book, "The End of Overeating," you know that restaurants are not fighting fairly when it comes to those over-the-top creations. And, after reading the book, you'll know how to fight back.
As a doctor, researcher and former commissioner of the United States Food and Drug Administration, Kessler knew there were certain foods are irresistible to different people.
We can all think of a food that, as the Pringles jingle goes, "once you pop, you can't stop."
For one of his patients, it's M&M's. This man is a journalist who has covered some of the most dangerous conflicts on Earth, and he breaks out into a sweat and falls to his knees at the site of melt-in-your-mouth chocolate candies.
Kessler discovered that there is a biological reason that we're compelled to overeat cheese fries but not celery: Foods high in sugar, fat and salt alter our brains' chemistry.
Restaurants and processed food companies know this, and they use the most advanced technology at their disposal to make food fattier, more sugary and saltier--and easier to eat, or "hyperpalatable" as Kessler calls it.
A mere 15 percent of us are impervious to the slick marketing and souped-up food. The rest of us (70 million, said Kessler during our 45-minute in-depth phone interview), lose control in the face of highly palatable foods, are unable to resist certain foods, have a hard time stopping once we've started eating, and have a preoccupation with food.
Kessler--who served as FDA chief under both President George H.W. Bush and President Bill Clinton--is among that larger group, and though the book doesn't delve deeply into his personal journey, broke the cycle of uncontrollable eating. The journey ends with him learning to love Spinning, but it begins with an episode of "Oprah," and soon one of the nation's top health experts is diving in dumpsters behind chain eateries.
According to the Washington Post: "The ingredient labels gave Kessler information the restaurant chain declined to provide when he asked for it. At the FDA, Kessler pushed through nutritional labels on foods sold through retail outlets but stopped short of requiring the same for restaurants. Yet if suppliers ship across state lines, as suppliers for Chili's do, the ingredients must be printed on the box. That is what led Kessler, one of the nation's leading public health figures, to hang around dumpsters across California."
As I told Dr. Kessler during our interview, he and SparkPeople are on the same team. We're both trying to educate people about their health and empowering them to make smart choices.
Listen to our audio interview:
It is a little long, so let it play while you go about your business on SparkPeople and elsewhere on the Internet. There was just too much good info to cut it short!
Coach Dean also read the book, and he plans to review it soon.
What do you think about Dr. Kessler's findings? What are your own trigger foods?
Will you try to avoid "hyper-palatable" foods now that you know the power they can have over you?
Have you read "The End of Overeating"? Will you?
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Comments
TONS of scientific experiments that talks about why we behave the way we do around those purposely addictive foods. - 12/1/2009 3:19:14 PM
I hadn't heard the motto of Pringles but Lays potato chips has long advertised that "nobody can eat just one!" - 10/2/2009 2:12:14 PM
My trigger food is ice cream - once I start, I just have to finish the entire container! I don't keep it in the house anymore - if I want ice cream, I go out for it! - 10/1/2009 8:48:02 AM
The thing is, we must have some fat, sugar and salt in our diets in order to be healthy. Without them, we'd die. However, these days we get too much fat, sugar and salt. It's those three items that Dr Kessler says we should watch out for. He tells us to read the labels. Look for all the ingredients that add extra, well, everything.
I was shocked at how many products I ate that DID add extra fat. Example, nuts. I eat nuts every day. Well, after reading the book, I took a closer look at the ingredients. Gee, what a suprize. He was right. there was added FAT in my nuts i.e. canola oil. Why ? adding extra fat added extra flavor. the more nuts I'll eat, the more I'll want to buy. Take a look at your can of nuts. They do add extra fat for flavor enhancement.
I tell ya, it's a racket. You really do have to be careful what you buy.
- 9/19/2009 3:49:11 PM
- 9/18/2009 11:16:21 AM
I have been on this new track of eating for the past 5 Years & have made enormous changes in my health, tastes for healthy foods & weight & I just THANK DR KESSLER for reinforcing it!
DR KESSLER is a LIFE SAVER!!!!! - 9/18/2009 10:10:59 AM
However, one poster seemed to indicate that capitalism was the root of all evil. I guess I am pretty mad at companies for misleading us. However, I find it preferable to being one of the millions of people who have been starved to death over the last several years in North Korea. We still have the choice to say no. They have no choices whatsoever.
- 9/18/2009 4:20:34 AM
Don, Co-Leader of All Health Professionals, Binghamton Area Losers & Laid Off But Staying Strong SparkTeams - 9/18/2009 4:00:11 AM
As for cravings, I did have some success using EFT (Emotional Freedom Technique) to tap away a craving as I drove past my favorite candy store today. You can learn the technique free at emofree.com. Look for their free downloadable training manual. Also, on the article pages, there are many examples of how the technique has helped with cravings and weight loss. It's another great tool to have under your belt that can help you overcome all of that programming we have had to eat the wrong things. - 9/18/2009 12:07:14 AM
You have to avoid those types of foods (or at least minimize the quantities) in order to reach your goal. I eat out less and less often now because the calores add up so quickly when you eat out. - 9/17/2009 2:38:27 PM
There is no such thing as moderation for me so abstinence is the key. People tell me I "HAVE" to have treats or I won't be able to sustain this for very long. My response is always "I only have to do this today." Every morning I recommit to one day at a time and I only have to control what I eat that day.
There are some trigger foods (french fries, cheesies, chips, caramel corn, chocolate bars to name a few) that I haven't touched in almost 5 years. And I won't have them today, either.
I will add this book to my wish list. - 9/17/2009 12:09:15 PM
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